Xuan Trinh
— UC Irvine, Master of HCI & Design, 2022.

UX-er, former healthcare provider.

Fan of anime, travel, and learning.

In my previous life as a clinical therapist, I've always worked with people, and advocated for diverse needs. As a designer, I appreciate problems that sit at the intersection of user behavior, business operations, and community impact.

In 2022, I graduated the Master of Human Computer Interaction and Design graduate program at the University of California Irvine — focusing on full-stack user research and design.

Presently…

Atlanta, GA  ·  State Farm

I'm a product designer with State Farm enterprise technology.

My specific role focuses on reducing friction in customer payments, converting new policy acquisition, developing billing clarity and transparency, increasing AutoPay enrollment, and reducing customer-to-agent calls.

I partner closely with product, research, and compliance teams for strategic alignment and enhancements across our product ecosystem.

Where I've been

  • Mar 2023 — presentProduct DesignerState Farm — Billing & PaymentsAtlanta, GA
  • Aug 2022 — Mar 2023Product DesignerNRG Direct EnergyHouston, TX
  • May 2022 — Aug 2022User Experience Strategy InternDriveTimeTempe, AZ
  • Jan 2022 — Jul 2022Product Design InternDiscovery CubeSanta Ana, CA

Selected impact

  • Redesigned the billing checkout flow, cutting payment errors 10% and lifting new-customer acquisition 6% in Q4 2025.
  • Designed a self-service payment experience for policy changes — addressing user ambiguity, cost transparency, and cutting billing-related agent contact volume.
  • Support end-to-end UX strategy for 3 customer-facing billing and payment products on a multi-phase roadmap.
  • Cut concept-to-prototype time ~25% by integrating AI-assisted workflows (Figma Make) into requirement definition, exploration, and stakeholder review.
  • Partnered with compliance, legal, and engineering to ship 20+ payment flows meeting WCAG 2.1 AA.

Toolkit

The disciplines and software I reach for, across product, research, and handoff.

Product

  • Systems design
  • Information architecture
  • Interactive prototyping
  • Journey mapping
  • AI-assisted workflows
  • WCAG 2.1 AA

Research

  • Usability testing
  • Qualitative & contextual inquiry
  • Survey design
  • A/B testing
  • Heuristic evaluation

Tools

  • Figma
  • Figma Make
  • UserTesting
  • Adobe XD
  • Miro
  • Confluence
  • Jira

Education

Academic background — clinical, behavioral, and applied design.

  • May 2021 — Sep 2022M.S. Human–Computer Interaction & DesignUniversity of California Irvine
  • Aug 2010 — May 2016B.S.W. & B.S. PsychologyGeorgia State University